EDGE OF THE ROAD

Electro-pop by new artists

Get away from that dotted white line in the middle of the road! Our songs have an edge to them, brought about by the marriage of electronica tracks with contemporary pop styling, and they feature new Japanese artists, alone or in collaboration with Western artists active in Japan.

We have worked hard to identify independent Japanese artists that have the potential to make the leap to the English-language music world. We have rewritten or rearranged their songs to suit the Western audience better and to incorporate electronica, without losing too much of their original flavor. And we have developed the artists as English-language artists, while preserving the key elements of their singing talent.

The result is: Western-style pop music in English alone or in collaboration with Western artists active in Japan. A fresh burst of English-language pop music by artists from the Japanese indie scene, aimed at music listeners in English-speaking countries.

www.edgeoftheroad.tokyo